Don't be a hoarder
Ebay Valet :: Launch
eBay did what everyone had been wishing for, all the work. You no longer have to do all the posting, packaging etc. Its awesome. We created a campaign reminding people that its easier than ever to get rid of their unused items and make some sick cash in the process. The campaign drives the message home by playing off the human truths of why people hold onto all these items in the first place. Get rid of it.