Pretty things

While advertising is my main jam, I do love a good design challenge. Over my career I've rebranded many companies and tackled beastly design systems. Its a welcome break to use your design brain.

Engine Company One
The Redford Center
World Market Explorer


Engine Company 1

Being the new kid sucks. We tried to make it a bit easier by creating a bad ass welcome kit. All new EC1 employees were welcomed with this personalized kit complete with maps, flash drives, people guides and go away I'm workin' signs.

During the process we also created a coffee table book with stories about our historic fire house where the likes of Howard Gossage and even ghosts once and still roam the halls. 

How Design Annual :: One Show


The Redford Center

Working with Jamie Redford to rebrand his grassroots film company, we created a simple identity, tagline, website and film company pneumonic (seen in the first few seconds of the video below).


World Market Explorer

World Market has fanatic customers. The main reason for that is their loyalty program. We were asked to reimagine their entire program including logos, icons, signage, and website.